We track your company, your clients, your products, your competitors... in the media.
Keywords on why MPB Media Monitoring
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Improve Reactivity
The faster you know what is happening, the faster you can respond. We deliver the daily news to you before 9AM.
Anticipate Market Trends
Foresee where the market is headed by researching what is happening now. We know the news of all industries and we want you to have it too.
Increase ROI
Knowledge is still power. We empower you with the technology and information to perform efficiently and strategize smart to raise your return on investment.
Follow Competitors
Find out before your competitors what is happening with the market. We give you the tools to be aware and counter competitor’s moves.
Save Time
Time is money, why spend it searching for information when it can be given to you. We search for you so you can take the time to develop strong initiatives with the information.
Track Product Success
Releasing a new product on the market, want to know how it is received. Actively follow the success of your product by seeing reviews, stories, and consumer reflections we place in your hands.
Contain a Crisis
All companies will face a crisis that will affect the image and operations of their company. Use our service to prepare for those times of crisis as well as effectively respond during and after.
Advertising Equivalent
‘Is our presence in the media really benefiting us?’ With our system you can quantify the worth of your media exposure is advertising dollars---make comparisons, cut costs—it only makes cents.
Media Measurement
Know how much, where and how often your company is mentioned—track it in multiple sectors. Reflect on where you can be visible in the media with the free media measurement tools included with our service.
Enhance Company Image
Journalists jargoning, bloggers blabbing, consumer and companies commenting---all affect your company. Find new leads, grow your business, and improve stakeholder relations with the security of filling all the gaps while seeking new opportunities.
Business Development
See the opportunities for growth and expansion. Our web-based platform allows you to effortlessly search through articles relevant to your dreams and visions for venture.
Marketing Tool
Location, Location is now Marketing, Marketing. There are endless ways we give you the information and tools to better market your company—one more small, but very significant way: we place your logo on the articles so you can show clients and potential customers that you know what is happening within their sector.
MPB - PressIndex
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Here in the United States, MPB is the exclusive partner of PressIndex, member of the World Association of Media Monitoring and number one media monitoring service provider for Europe.
With a solid history, MPB has been monitoring media with PressIndex for 8 years. In Europe, we managed clients of all contexts from many different industries---public relations agencies, banks, telecommunication companies, national ministries, the French postal service, and ecological ventures as well as many within the media, healthcare, food, and information technology sectors.
We know the markets---we know the news. Our 300+ global team monitors over 58,000 print and web publications in Europe and the US. Currently holding 81 partnerships through PressIndex, our media monitoring reach also expands worldwide. Press Index is a member of World Association of Media Monitoring (FIBEP)
The MPB process
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Our client’s keywords appear in the press, web, TV or radio. Over 30,000 of the words are input into our search detection system, once we’ve picked up your coverage, we cross check it with your search criteria and is validated by our readers.
30 minutes later your coverage is sent to you via an email alert and the article is made available to you via your client portal. As your client portal is accessible via the Internet, you have access anywhere, anytime you choose.
Now you are empowered with the free online account to manage, distribute and analyze the press data. Harness the power of the news!
MPB Media Monitoring highlights
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o Monitoring of 58,000 print and any web publications in the US, Europe and around the world.
o Request any web based publication to be monitored for your needs.
o Set unlimited keyword search criteria for monitoring.
o Global team 300+ works with the latest technology to select each article according to the criteria established.
o Receive articles clippings same day through instant notification via email, allowing you to access new inflow anywhere, anytime.
o Clippings are digitally mounted – clean and full color – truly professional.
o Manage online with a web-based account – easily view, organize, and distribute clippings.
o Harness built-in tools to filter search results to your specifications, then generate correlating reports and analyze data – i.e. press reviews, tables, and advertising equivalents.
o Customer account management ready to respond to your needs.
The MPB package breakdown
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US Online Plus
Full monitoring of any US web publications, including blogs and monitoring of 11 select print publications (New York Times, Chicago Tribune, Financial Times, Los Angeles Times, Miami Herald, USA Today, USA Today US, Wall Street Journal, Washington Post, Adweek).
$99/mo subscription
$2.99 per article
European Classic
Full monitoring of print and web publications of one European country.
$299/mo subscription
$2.99 per article
More Options
Over 80 additional international countries for full print and web monitoring are available upon request.
50% discount on monitoring subscription cost for each additional country.
Pricing negotiable for full international web monitoring.
Translation of articles available at only $0.15 per word.
MPB Agency contacts
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Severine Picquet – Founder & Managing Director – Sp@MPBagency.com – 347.809.3499
Crystal Pihl – Marketing & Media Manager – Crystal@MPBagency.com – 347.809.3517